SAMHSA on Google’s search banner

SAMHSA Helpline On Google Search Banner: A Good Thing?

In June of 2020, a new banner appeared above Google search results when people searched for “addiction treatment centers.” The banner prominently displayed the words, “help is available” as well as a SAMHSA (substance abuse and mental health services administration) addiction hotline phone number. SAMHSA on Google’s search banner remains in place. In fact, this…

ethically marketing substance use treatment centers

Ethically Marketing Substance Use Treatment Centers with Dan Gemp

In this SHARE podcast episode, Kabir speaks with Dreamscape Marketing CEO Dan Gemp about ethical marketing for substance use treatment centers. For years, various types of shady practices have been the norm. Dan gives us the details into why Google stopped accepting paid searches for treatment centers in 2017. He also provides an update on…

marketing drug rehab to families

Marketing Drug Rehab to Families During the Holidays

Marketing drug rehab to families during the holidays has always been very necessary. The holidays have always presented challenges to individuals struggling with addiction. For some, the holidays represent family conflicts, financial difficulties and loneliness. Now, those challenges have increased exponentially. Since the holiday season last year, the world has been turned upside down by…

rehab digital marketing

Quarantine, Rehab Alumni Programs & Relapse Prevention: They’re All Connected

Although relapse prevention has always been a key priority for addiction treatment centers, the battle is never truly won. There are a multitude of circumstances that cause patients to relapse, no matter how excellent the treatment they received. Then, of course, there’s the pandemic. No greater obstacle to sobriety exists than what the coronavirus has…

addiction center marketing during quarantine

Addiction Treatment Marketing in Quarantine

Managing an addiction treatment center was never easy. Then, along came COVID-19 and all the rules seemed to change overnight. One thing is certain: addiction treatment marketing in quarantine is a challenge unlike anything detox and rehab centers have ever faced before. Addiction has climbed during the pandemic as people fight feelings of increased isolation…

Digital Intellect For Addiction Treatment Centers

Digital intellect for addiction treatment centers is the street cred that says a lot about how successful you are. As important as it is, more than a few detox and rehab centers don’t even understand the concept behind it. In short, digital intellect for addiction treatment centers is the result of careful and thorough data…

drug rehab ppc campaign

Drug Rehab PPC Campaigns: Why They Matter

When considering drug rehab PPC campaigns, it’s important to keep in mind the three things that pay-per-click is good at: Building awareness of your addiction treatment center Finding a large target audience Driving more traffic to your facility’s website Every day, people with drug and alcohol addiction issues are looking for help, and they need…

How to Utilize Google Analytics For Drug Rehab Websites

There’s really no excuse for not knowing in great detail what’s happening with your addiction treatment website. With Google Analytics for drug rehab websites, you have the ability to know intricate details at any given moment. To forego having this knowledge is essentially handing a very large advantage to all of your competitors. Traditional marketing’s…