addiction treatment SEO strategy

Addiction Treatment SEO: How to Win in a Highly Competitive Market

Your consensus is strongly affected by your addiction treatment SEO strategy. Everyone with a detox or drug rehab center knows this. Unfortunately, that creates an unusually competitive marketplace. With so many players, how is it possible to stand out? How is it possible to achieve excellent SEO results in such an environment? Digital marketing for…

ketamine therapy & psychedelic clinics

Ketamine Therapy and Psychedelic Clinics: What are the Ramifications for Behavioral Healthcare Marketing?

Behavioral health experts have always strived to help people deal with the potentially devastating effects of depression. Now, in the midst of a pandemic, their job has become that much more difficult. Yet, recent developments in the field may offer help: ketamine therapy and psychedelic clinics. How these two areas develop in the near future…

adult cannabis use during the pandemic

Cannabis Use by Adults Was Up Even Before the Pandemic

Before the pandemic came along and upended everyone’s lives, cannabis use by adults with depression had already been on an upward trend. From 2002 to 2017, cannabis use rose nearly 100% among adults, with daily use going up 40%. During that same time, perceived risks of cannabis were steadily falling, supply was increasing and several…

ppc campaigns holidays

Should You Pause PPC Campaigns for the Holidays?

We have a common perception of everything shutting down for the holidays. Many stores are closed and people are basically finished buying anything for the time being. Therefore, should you pause PPC campaigns for the holidays? Twenty years ago… even ten years ago the answer may have been yes. Today, however, it simply may not…

marketing drug rehab to families

Marketing Drug Rehab to Families During the Holidays

Marketing drug rehab to families during the holidays has always been very necessary. The holidays have always presented challenges to individuals struggling with addiction. For some, the holidays represent family conflicts, financial difficulties and loneliness. Now, those challenges have increased exponentially. Since the holiday season last year, the world has been turned upside down by…

holiday social media ideas for addiction treatment social media

Holiday Social Media Post Ideas for Addiction Treatment Centers

Social media has always been an effective way to communicate to former and future patients. With that in mind, let’s consider holiday social media post ideas for addiction treatment center marketers. Your addiction treatment social media can be particularly effective during the holiday season. This season is of special importance. We are still trapped by…

addiction treatment marketing blog

How Google’s Monopoly Harms Addiction Treatment Competition

When a company becomes a monopoly, there are many consequences. Most of those consequences aren’t good for the consumer or for companies, including the marketing of detox and drug rehab centers. Therefore, it’s not a stretch to say that Google’s monopoly harms addiction treatment competition. As a result, addiction treatment marketing becomes that much more…

rehab digital marketing

Quarantine, Rehab Alumni Programs & Relapse Prevention: They’re All Connected

Although relapse prevention has always been a key priority for addiction treatment centers, the battle is never truly won. There are a multitude of circumstances that cause patients to relapse, no matter how excellent the treatment they received. Then, of course, there’s the pandemic. No greater obstacle to sobriety exists than what the coronavirus has…

addiction center marketing during quarantine

Addiction Treatment Marketing in Quarantine

Managing an addiction treatment center was never easy. Then, along came COVID-19 and all the rules seemed to change overnight. One thing is certain: addiction treatment marketing in quarantine is a challenge unlike anything detox and rehab centers have ever faced before. Addiction has climbed during the pandemic as people fight feelings of increased isolation…