senior living community marketing plan

4 Ways Google Trends Can Help Optimize Your Senior Living Community Marketing Plan

Google processes more than 200 petabytes of data every day.1 Imagine lining up 200,000 one-terabyte external hard drives in a row. That’s what 200 petabytes looks like. How can this help improve your senior living community marketing plan?It’s no secret how much data Google harvests daily. Because they process more than 3.5 trillion searches per…

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4 SEO Trust Signals Every Senior Living Community Website Should Have

Your current residents and new resident leads have been through a lot. Throughout their lives, they’ve witnessed the rise and fall of dictatorships, a presidential assassination and assassination attempt, the first person to walk on the moon, the birth of the internet, the digital revolution, and a crippling pandemic—to just name a few.They’ve experienced all…

senior living community social media

3 Reasons Why Your Senior Living Community Shouldn’t Skip Social

Your senior living community is great, and you want everyone to know. That includes current community members, prospective new residents, and the adult-child decision makers around those prospective new residents. Reaching this diverse audience requires a multifaceted marketing plan that’s responsive to the constant changes in our lives. Sounds like a big ask, right? Actually, it’s…