local citations for dentists

Top 5 Benefits of Local Citations for Dental Marketing SEO

What exactly are local citations for dentists? How do they help your practice? How important are they to your website’s success? These are questions that dentists should be asking themselves. Also known as local business listings, citations are one way Google ranks your website. In short, citations are references to your practice’s name, address and…

social media marketing for dentists

5 Social Media Marketing Ideas for Dentists

Dentists in solo and group practices know all too well that finding and retaining patients isn’t easy. Fortunately, social media marketing for dentists has the ability to help you with both of these challenges. Your social media strategy can do wonders in terms of building your dental brand. Social media is a chance to inform…

ppc campaigns holidays

Should You Pause PPC Campaigns for the Holidays?

We have a common perception of everything shutting down for the holidays. Many stores are closed and people are basically finished buying anything for the time being. Therefore, should you pause PPC campaigns for the holidays? Twenty years ago… even ten years ago the answer may have been yes. Today, however, it simply may not…

content marketing for dental practices

Content Marketing for Dental Practices

Content marketing for dental practices isn’t simply some buzzword that gets thrown around to sound impressive. Your content is an integral part of digital marketing strategies for dentists. In the wake of the pandemic, this is more true than ever.  As we consider the dynamics of content marketing for dental practices, we have to look…

dental practice marketing

How to Drive New Patients to Your Dental Practice with Digital Marketing

Let’s be clear about a few things. Traditional marketing was the past. Digital marketing is a huge part of the present. Digital marketing will dominate the future. It’s that simple. Therefore, it’s important to drive new patients to your dental practice with digital marketing. Think of digital marketing as the great equalizer. Solo dental practices,…

impact of coronavirus on dental practices

Impact of COVID-19 on Dental Practices

To dentists, there can’t be a greater danger to their livelihoods than a pandemic that prevents them from opening their offices and seeing patients. The impact of COVID-19 on dental practices has been profound… and deeply troubling. Where your office is located dictates how and when the impact of coronavirus has been felt. Those states…

dental practice social media

Dental Practice Social Media

The world is changing fast. Although dentists pride themselves by remaining on the leading edge of dental technology, there’s one technology where they lag behind other professions: social media. In fact, in many ways, dental practice social media is still in its infancy as a powerful tool for increasing patient retention and boosting production. Dentists…

woman wonders do i need dentist seo marketing

Do I Need Dentist SEO Marketing

Like many business owners, as a dentist, you may be asking yourself, “Do I really need to invest in SEO marketing for my dental practice?” The short answer is: Yes! Like any other small business, dentists can benefit from running an SEO marketing campaign as the average consumer routinely turns to Google and other search…