couple talks about senior marketing agencies

Lessons We’ve Learned as a Senior Living Marketing Agency

Dreamscape Marketing has been working with healthcare professionals since 2005. In that time, we’ve built hundreds of websites and helped providers reach more people through effective digital marketing strategies. As we expanded and became a senior living marketing agency, we discovered a landscape that differed from other healthcare sectors in a number of significant ways. …

senior living marketing

Importance of Bing for Senior Living Search Marketing

Mention the search engine Bing in some circles and people will literally laugh at you. Yes, it is a distance second to Google in terms of popularity. However, it’s foolish to discount its ability to drive web traffic to senior living communities. In fact, the importance of Bing for senior living search marketing can’t be…

How to Utilize Google Analytics for Senior Living Websites

Do you understand enough about your web audience? Do you know what’s working on your senior living website and what isn’t? With Google Analytics for senior living websites, you can know the answers to both questions with some confidence. Google Analytics can empower you with a level of marketing level that would have been impossible…

LeadingAge Annual Meeting and EXPO Conference 2019

LeadingAge Conference 2019 Annual Meeting and EXPO

Dreamscape Marketing understands the ins and outs of the growing senior living industry. Therefore, we’re excited to attend this year’s LeadingAge Annual Meeting and EXPO. This event gives us the opportunity to trade ideas with other leaders in the industry. It also allows us to share how we can help others in the aging services…

Google Analytics and Spam Proofing Your Senior Living Website

The stats for your senior living website may be giving you a false impression of who visits you. Actually, it could be a very false impression. What’s the problem? Web traffic that is actually spam. Essentially, these are worthless visits to your website. You could be excited about high web traffic that’s nothing more than…

graphic that says dreamscape marketing hits the road ahca ncal 70th conference

AHCA/NCAL 2019 National Conference

When it comes to providing cutting-edge marketing solutions, the first step is understanding your industry. At Dreamscape Marketing, we know that better than anyone. This is why we’re attending the AHCA NCAL 2019 national conference in Orlando, Florida this year! By meeting professionals and business owners in the industry, we can better understand their needs.…

Ethical Senior Living Marketing

Every reputable retirement community wants to employ ethical senior living marketing. Unfortunately, unethical practices are often used by outside marketing companies, and they do harm. Ethical marketing permeates everything from your advertising to your website design. An unethical marketing technique is one that decreases the ability of seniors to find high quality retirement living options.…

Senior Living Community Social Media – How Active is Yours?

Marketing a senior living community in the past meant relying on traditional marketing methods like print and TV ads. Those days are long over because senior living community social media is now an indispensable aspect of the marketing mix. Just like everyone else, seniors are getting their information in different ways than before. Twenty years…