Dentist reviewing x-rays

What Every Dental Practice Needs to Know about SEO

Buying groceries, dating, researching anything and everything—there’s probably almost nothing you do that doesn’t involve the internet in some way. And that includes finding a healthcare provider. Just over 75% of the population goes to the internet for help finding a medical professional, and that includes searching for the right dentist.1 When patients in your…

5 High Impact Digital Marketing Strategies for Dentists

5 High Impact Digital Marketing Strategies for Dental Practices

The many advances of the 21st century have ushered in a new era of marketing. The digitization of almost every facet of our lives coupled with instant access to roughly 5 million terabytes of data1 (the current estimated size of the internet) has completely changed how we promote businesses, practices, organizations, and ourselves. Whether you…

dental office digital marketing

The 5 Biggest Dental Office Digital Marketing Mistakes

Why Great SEO Should Be Every Dentist’s Priority Dental office digital marketing involves many components working together to create success for your office. Are you experiencing the level of success you’d prefer for your marketing?  For solo and small group practices in particular, digital marketing offers opportunities to compete for new patients in a way…

website structure for SEO

5 Ways to Create a Dental Practice Website Structure That’s Optimized for SEO

Your dental practice website’s structure matters for a variety of reasons. However, it’s your website structure for SEO that is a key determining factor for whether you get enough web traffic. Creating a website without SEO in mind is as unrealistic as working on a new patient’s teeth without consulting x-rays first. In other words,…

Dental Marketing Online Reviews

Dental Practice Marketing, Online Review Questions, Answered

How do your patients find you? Patients place a high value on others’ experiences, and the quality of your practice’s reputation directly impacts your success. Eighty-seven percent of searchers trust online reviews when looking for a dental practice. And with the dramatic increase of local search and online reviews, there’s no shortage of testimonials for…

local citations for dentists

Top 5 Benefits of Local Citations for Dental Marketing SEO

What exactly are local citations for dentists? How do they help your practice? How important are they to your website’s success? These are questions that dentists should be asking themselves. Also known as local business listings, citations are one way Google ranks your website. In short, citations are references to your practice’s name, address and…

Excellent Website Structure for a Dental Practice is Crucial

“How should I structure my dental practice website?” This question has crossed the minds of many dentists. And rightfully so. A poorly structured website does nothing to add to the reputation of the practice. Good website structure for a dental practice is necessary to bring in more new patients and increase production.  Understanding Website…