Quality SEO Results Rely on Strategically Created Content
Quality Websites Require Relevant Content
Dreamscape Marketing will make sure that your brand is defined by content that’s meaningful to seniors and their families. We’ll make sure that they view your senior living facility in the best possible light.
Our content experts reliably deliver compelling writing that meets your needs, ensuring that your website conveys your message effectively. The objective of this senior living content creation is clear: to convince the reader to take the next step and contact your facility.
We’ll include a meaningful array of content on your website. Key components of our assisted living content marketing strategy include the following:
Landing pages are critical for bringing in new residents. They discuss the ways that your facility provides accommodations and delivers healthcare services. Certain pages will target specific age groups while others will focus on targeted neighborhoods or counties near your facility. Of course, we’ll make sure that people in your market know that you’re there for them.
Blogs have proven to be crucial for providing meaningful, educational content to your target audience. Blog posts round out the reader’s understanding of your message. Quality blog posts set you apart, establishing you as a forward-thinking leader in the senior living industry. Unique blog content keeps seniors and other family members engaged. It also provides SEO opportunities that other pages won’t be able to accomplish.
Infographics are a proven method of intimating facts, numbers, and statistics to prospective residents and their families. Dreamscape will create unique, custom infographics that serve to integrate your corporate branding as well as put forth a compelling image to your target audience.
When you do something like hire new doctors, therapists, hospitality or clinical staff, your facility is making an important change that should be shared with your clients through press releases. Additionally, announcing new amenities or building expansions are an exciting way to keep your audience engaged. In fact, press releases are a proven way to connect with your target market. Keeping your readers in the loop is an important way to maintain contact and ensure people stay on your waiting or futures list. Traditional measures such as press releases can be a vital aspect of any assisted living content marketing plan.
Senior Living Content Marketing
Consistent, compelling senior living content marketing will make your facility a success. If you’re interested in learning more about senior and assisted living content marketing, then call Dreamscape Marketing at (877) 958-9180 today.