Resilience Behavioral Health is a true dual diagnosis facility in Walpole, Massachusetts. With a focus on dual diagnosis, Resilience Behavioral offers both mental health and addiction treatment services. Before coming to Dreamscape Marketing in early 2023, the brand wanted to promote their experience with dual diagnosis patients and their intensive outpatient program near Boston.

Dreamscape Marketing created the Resilience Behavioral Health logo and paired it with a stunning, bold website with calming colors and strong, black-and-white photography. Text and images appear broken out of a design grid in order to increase visual appeal and keep users engaged with the content and the message of the website. Pairing sharp imagery with hand-drawn graphics provides a strong unique contrast that makes Resilience stand out from its competitors. Despite this unique layout and design aesthetic, the site remains easy to navigate, mobile-friendly, and loads quickly, leading to more conversions and more informed customers.

Displaying healthy organic data from their site launch in February, the brand has already driven qualified leads and increased their overall ROI. We accomplished this through an extensive SEO campaign consisting of keyword research, content creation, on-page optimization, technical updates to improve page speed, and link building. We used analytics data to identify how users were engaging with the website’s content and made adjustments accordingly. The result is a lower bounce rate, more time spent on pages, and more pages per session—in short, site visitors are engaged and ready to reach out.