Hospital and Health System Marketing.

Call Tracking and Dashboarding Can Help Your Hospital or Health System Grow.

Dreamscape’s hospital and health system call-tracking software can propel your online campaigns to success with its invaluable patient insights. It provides you with the details of what your current patients need, which can be an indispensable tool in honing future digital strategies.

At Dreamscape, CallTrackingMetrics is utilized to track each and every call made by our clients. By combining this with software such as Zoho or SalesForce, we have the ability to gather data that will help us distinguish leads from non-leads.

What Is CallTrackingMetrics?

With CallTrackingMetrics, you can keep track of every call your hospital or health system receives. CTM will collect essential data such as:

  • The caller’s originating phone number
  • Duration of the call
  • Call recording

By analyzing this data, we can pinpoint the source of information that made them pick up the phone. This could involve content on your website, organic searches, or even paid search advertisements.

By listening to the call recordings and paying attention to their duration, we can easily identify authentic leads. If a call ends abruptly or doesn’t meet our criteria for potential sales, CallTrackingMetrics won’t transfer this information into your customer relationship management (CRM) system.

The Purpose of Hospital and Health System Dashboarding Software

The intention of hospital and health system dashboarding software is crystal clear. It will amass all varieties of data, including patient information and call tracking. By using a CRM platform like Zoho or SalesForce, you can monitor your patients’ profiles plus potential leads in one concise collection for instant access.

Therefore, CallTrackingMetrics can effortlessly sync with your CRM and ensure that all call data is transferred to the management system. You even have the option of selecting which information should be excluded, so if any superfluous details are detected, you may notify CallTrackingMetrics before it’s sent over to your CRM.

Call Tracking Software Benefits

There is a wide variety of benefits to hospital and health system call tracking software. For instance, it’s important to know what your patients are asking, why they are asking it, and where they are looking for this information.

With this data, we can now develop digital strategies to answer the questions they are asking and provide content in the places they’re looking. This helps you build a connection with your patients while making it easier for them to find you.

Learn More About the Dreamscape Marketing Team

When it comes to hospitals and health systems, marketing may feel like a necessary evil. After all, you didn’t enter the medical field to become a salesperson. However, marketing is essential to the success of your organization. Offering excellent patient care is at the forefront of what you do. Partnering with Dreamscape Marketing offers your hospital or health system the opportunity to take advantage of industry-leading SEO, web design, and digital conversion tactics so you can reach prospective patients right when they need your help. We’re digital natives ready to demystify SEO and put your health system’s brand in a position to connect with the right audience.

Here at Dreamscape Marketing, we prioritize your organization’s success. With our team of digital marketing experts, we can help you develop and implement a comprehensive marketing strategy that will maximize your reach and initiate meaningful conversations with prospective patients. ​Through our call tracking software and dashboarding software specifically designed for hospitals and health systems, you can trust us to provide data-driven strategies that will help your company thrive. As well as the above services offered by our team here at Dreamscape Marketing, we offer the following:

  • Hospital and health system SEO
  • Mobile solutions 
  • Hospital and health system PPC
  • Hospital and health system web design

For more information about our services, call us today at 888.307.7304.