SEO Myths

5 SEO Myths You Shouldn’t Fall For

Should your business be proactive about investing in SEO? As digital marketers, Dreamscape Marketing finds this question strange… as strange as asking if you should be proactive about eating food and drinking water. Both questions are about survival. You can’t survive without food and water, and your website can’t survive without an effective SEO plan.…

small business SEO

Budgeting for Small Business SEO Services

Every small business must be prudent when making decisions about an SEO budget. In doing so, a larger question is raised: how should you approach small business SEO in general? Small business marketing is all about managing limited budgetary resources. Therefore, it’s essential to make sure you’re spending your marketing dollars wisely. Three Factors That…

Front Page Google Results for Dental Practices – How it’s Done

Many ambitious dentists probably say to themselves sooner or later, “How can I be on the first page of Google results?” Often, this sentence is uttered when production is down. Therefore, it’s perfectly natural to start thinking about enhancing your Google ranking. Unfortunately, this isn’t necessarily all that easy to accomplish. Front page Google results…

What is Black Hat SEO for Dental Practices?

Black hat marketing and black hat SEO… these are hot topics in marketing circles. Yet, many dentists are relatively unfamiliar with them. This is actually incredibly ironic. Why? Because some of their websites may employ black hat SEO for dental practices even though they don’t know it.  Deceptive or unethical marketing techniques can damage a…

blonde woman wondering "what is the difference between nofollow and nofollow backlinks?"

What Is the Difference Between Dofollow and Nofollow Backlinks?

When it comes to search engine optimization (SEO), backlinks play a huge role. One of the best ways to improve traffic on your website is to have other reputable sites link to yours. However, the SEO landscape is constantly changing and evolving, introducing new terms and ideas. As a result, many people are wondering, “What…