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What exactly are local citations for dentists? How do they help your practice? How important are they to your website’s success? These are questions that dentists should be asking themselves. Also known as local business listings, citations are one way Google ranks your website. In short, citations are references to your practice’s name, address and…
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Online reviews are important for the reputation of your business. That’s well known by most business owners these days. However, reviews for SEO are also important, which is something less well known. Although your website remains the single most important digital asset you own, how often people get there can be greatly affected by online…
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Your consensus is strongly affected by your addiction treatment SEO strategy. Everyone with a detox or drug rehab center knows this. Unfortunately, that creates an unusually competitive marketplace. With so many players, how is it possible to stand out? How is it possible to achieve excellent SEO results in such an environment? Digital marketing for…
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In a perfect world, businesses everywhere would have a huge SEO budget. However, in the real world, few companies have this luxury. Instead, small businesses need to learn how to maximize SEO on a limited budget. Prudent marketing spending is always important. Take the wrong advice about SEO campaigns from the wrong people and you…
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Dentists in solo and group practices know all too well that finding and retaining patients isn’t easy. Fortunately, social media marketing for dentists has the ability to help you with both of these challenges. Your social media strategy can do wonders in terms of building your dental brand. Social media is a chance to inform…
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For a quarter of a century, third-party cookies have been key to advertisers on the internet. However, like everything else digital, it’s possible that cookies are about to be replaced by something better. Now, a new technology called FLoC (Federated Learning of Cohorts) could push aside cookies and give advertisers 95% or more of the…
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Companies today are painfully aware of the fact that their website is critical to their business. On the other hand, it’s easy to be mystified by the endless buzzwords and acronyms involved. You need SEO. You know that. However, what exactly are you paying for when you sign up for SEO campaign services? On-Page SEO…
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Dreamscape Marketing has been working with healthcare professionals since 2005. In that time, we’ve built hundreds of websites and helped providers reach more people through effective digital marketing strategies. As we expanded and became a senior living marketing agency, we discovered a landscape that differed from other healthcare sectors in a number of significant ways. …
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Like 2020, 2021 promises to be a year like no other. Will we see vaccines drop the COVID infection rate by summer? Will Fall 2021 start to resemble the reality that all of us used to know? What will the fallout be for addiction after more than a year of social distancing and quarantines? Finally,…
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When considering SEO marketing for dentists, it’s important to remember that it plays one of the biggest roles in the process of bringing new patients to your practice. Whether you’re a solo or group practice, SEO—specifically local SEO—is going to have a huge say in how successful your website is. Google understands the importance of…
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