Digital Intellect For Addiction Treatment Centers

Digital intellect for addiction treatment centers is the street cred that says a lot about how successful you are. As important as it is, more than a few detox and rehab centers don’t even understand the concept behind it. In short, digital intellect for addiction treatment centers is the result of careful and thorough data…


Virtual Conference Software Platform

Virtual Trade Show Platform with Gamification The pandemic has affected every single person. Small business during COVID-19 has been no exception. If the pandemic taught businesses nothing else, it taught them that they have to be extremely adaptable to survive in uncertain times. When large gatherings of people proved impossible across much of the country,…


The Internet Never Got A Shutdown Order: You Don’t Need PPP, You Need PPC (and SEO)

The Internet Never Got A Shutdown Order: You Don’t Need PPP, You Need PPC (and SEO) The world turned upside down… That’s a good way to describe what’s happened in the era of the coronavirus pandemic. Businesses shut down for months, people sequestered in their homes with nowhere to go, jobs lost… It has all…

E-A-T and SEO

The Importance of E-A-T for SEO in 2020

What is E-A-T? E-A-T stands for expertise, authoritativeness, and trustworthiness and was introduced by Google in 2018. Google discusses these three signals in-depth in its Quality Raters’ Guidelines. A document designed to help webmasters understand how Google rates websites and best practices for SEO, design, content, and much more.   A big misconception in the…

senior living target marketing

Targeted Marketing for Senior Living Communities

Who do you market to in your senior living marketing program? It may seem like a silly question with a very obvious answer. However, if you were going to say “seniors,” your answer is incomplete. With targeted marketing for senior living communities, the role of decision makers cannot be ignored. To do so is dangerous…

seo campaign success

Predicting SEO Campaign Success

The idea of predicting SEO campaign success is a somewhat tricky one. After all, SEO results can be unpredictable for any number of reasons. SEO is big business. Consequently, there’s huge pressure for it to produce results. Fortunately, this isn’t traditional marketing we’re talking about. In that venue, tracking results from a particular print ad…