Man fixing drug rehab website design mistakes

Drug Rehab Website Design Mistakes: Five Things You Should Never Do

You’ve put up a website… so naturally your web presence is a guaranteed thing, right? It absolutely isn’t. Why? Because drug rehab website design mistakes can seriously jeopardize your ranking.   It’s surprisingly easy for websites to be nearly invisible on the web. How is that possible? Remember that the web is an extremely crowded…

Ethical Dental Practice Marketing

Ethical marketing will increase production for dental practices… Dreamscape Marketing believes this statement can be proven by looking at the very real advantages that ethical dental practice marketing brings to dentists. The following are excellent reasons for dental practices to work with an ethical marketing company: A Moral Marketing Compass Is Created That Guides All…

Dentist proud of his dental practice marketing

One Effective Dental Practice Marketing Idea to Increase Your Production

One of the most effective ways for dentists to increase their production is to focus on their dental practice marketing. This has many facets. Some of these initiatives dental practices are able to do quite well. Others, however, aren’t given the attention they deserve. One excellent example would be online reviews of your practice.  …

Woman explains ethical marketing for dentists

Ethical Marketing For Dentists – It’s Crucial to Practice Success

Ethical marketing has become a hot topic, especially in the healthcare field. It’s about fairness, honesty and being responsible. These are qualities quite evident in dentistry. Unfortunately, not always in marketing. Therefore, ethical marketing for dentists is an important topic to consider when you work with a marketing firm.   Ethics is a subjective concept…

Woman with marketing ideas for senior retirement communities

Marketing Ideas for Senior Retirement Communities – What’s Best?

How should you create marketing ideas for senior retirement communities? Whether you’re running a CCRC, life plan community or assisted living facility, you need to have an orchestrated plan to reach prospective seniors. In our experience maintaining and designing websites for hundreds of healthcare facilities across the country, Dreamscape Marketing has formulated effective marketing ideas…

Ethical Senior Living Marketing

Every reputable retirement community wants to employ ethical senior living marketing. Unfortunately, unethical practices are often used by outside marketing companies, and they do harm. Ethical marketing permeates everything from your advertising to your website design. An unethical marketing technique is one that decreases the ability of seniors to find high quality retirement living options.…

Senior Living Community web development team

Senior Living Community Web Development Mistakes – Do You Make Them?

Now more than ever, CCRCs and life plan communities rely on their websites to drive people to their sales offices. However, what makes a website effective for retirement facilities? Senior living community web development depends on many factors to create a great website. Some are obvious. Others are not. One of the most important components…

CCRC Marketing: What You Need to Know

CCRC marketing determines how successful your community will be. It has a strong influence on whether you maintain full occupancy or whether you constantly struggle with trying to fill empty apartments. This point was brought home to us recently when we noticed a large CCRC feature seniors prominently playing board games in their marketing materials.…

Senior Living Community Social Media – How Active is Yours?

Marketing a senior living community in the past meant relying on traditional marketing methods like print and TV ads. Those days are long over because senior living community social media is now an indispensable aspect of the marketing mix. Just like everyone else, seniors are getting their information in different ways than before. Twenty years…