Mid-Atlantic Life Plan Conference 2019

The Mid-Atlantic Life Plan CCRC Marketing and Communication Symposium Conference will take place on September 18, 2019, at the Covenant Woods Retirement Community in Mechanicsville, Virginia. Come to this conference and meet some of the leaders in the assisted/senior living industry. Also, you will learn about everything from digital marketing techniques to budgeting to how…

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ADA Conference 2019

ADA Conference 2019 American Dental Association Annual Meeting

Dreamscape Marketing understands that dentistry marketing requires specialized strategy. You’re not trying to reach the masses; you simply want to reach potential patients nearby. To ensure we’re in tune with industry trends, we attend numerous conferences every year. This affords us the opportunity to listen to dental practice owners and their unique marketing needs. Therefore,…

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What is Black Hat SEO for Dental Practices?

Black hat marketing and black hat SEO… these are hot topics in marketing circles. Yet, many dentists are relatively unfamiliar with them. This is actually incredibly ironic. Why? Because some of their websites may employ black hat SEO for dental practices even though they don’t know it.  Deceptive or unethical marketing techniques can damage a…

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Proper Website Structure for a Drug Rehab is Important

Many addiction treatment facilities ask themselves, “How should I structure my drug rehab website?” That’s a terribly important question. After all, without a clearly defined structure, an addiction treatment website will come across as just a random collection of pages and blogs. In the grand scheme of your digital marketing, website structure for a drug…

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How to Utilize Google Analytics for Dental Practice Websites

Every smart dental practice has a website. However, every truly smart dental practice tracks its Google Analytics. In fact, Google Analytics for dental practice websites is a key way to increase web traffic and increase production. Google Analytics do something very important for dentists: they give you solid data about website performance. The beauty of…

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Google Analytics and Spam Proofing Your Senior Living Website

The stats for your senior living website may be giving you a false impression of who visits you. Actually, it could be a very false impression. What’s the problem? Web traffic that is actually spam. Essentially, these are worthless visits to your website. You could be excited about high web traffic that’s nothing more than…

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6 Reasons to Redesign Your Addiction Treatment Website

It’s not a stretch to say that your drug rehab website is the most crucial element in your digital marketing strategy. Although social media becomes a larger presence every day, your website is still the foundation of your marketing efforts. All other digital components ultimately lead back to it. That’s why you’ll need to periodically…

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How Black Hat SEO Impacts Drug Rehab Centers

Everyone in the addiction treatment space has heard of black hat marketing and black hat SEO. Plenty of marketers engage in it, although they certainly won’t admit to their clients that they’re using black hat techniques. Unfortunately, black hat SEO for drug rehabs contributes to the bad publicity that treatment centers sometimes get in the…

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