Retirement Community Marketing – Are You Keeping Up With the Competition?

The prospects for retirement community marketing have never been better. Baby boomers are retiring in record numbers—10,000 turn 65 each day. This trend will continue for the next dozen years or so. Unlike any generation before them, baby boomers are the ideal residents for an independent lifestyle retirement community. Your competitors probably know this. But…

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Senior Living Community Social Media – How Active is Yours?

Marketing a senior living community in the past meant relying on traditional marketing methods like print and TV ads. Those days are long over because senior living community social media is now an indispensable aspect of the marketing mix. Just like everyone else, seniors are getting their information in different ways than before. Twenty years…

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