dental office digital marketing

The 5 Biggest Dental Office Digital Marketing Mistakes

Why Great SEO Should Be Every Dentist’s Priority Dental office digital marketing involves many components working together to create success for your office. Are you experiencing the level of success you’d prefer for your marketing?  For solo and small group practices in particular, digital marketing offers opportunities to compete for new patients in a way…

dental practice marketing post-COVID

Dental Practice Marketing Post-COVID: Tips for Success

As the United States gets closer to a Post-COVID environment, it’s time for dental practices to take stock and consider how to increase new patients and maximize production. Without question, the pandemic took a toll on dental practice productivity. Now is the time to re-examine critical aspects of dental practice marketing post-COVID to look for…

Dental Marketing Online Reviews

Dental Practice Marketing, Online Review Questions, Answered

How do your patients find you? Patients place a high value on others’ experiences, and the quality of your practice’s reputation directly impacts your success. Eighty-seven percent of searchers trust online reviews when looking for a dental practice. And with the dramatic increase of local search and online reviews, there’s no shortage of testimonials for…

local citations for dentists

Top 5 Benefits of Local Citations for Dental Marketing SEO

What exactly are local citations for dentists? How do they help your practice? How important are they to your website’s success? These are questions that dentists should be asking themselves. Also known as local business listings, citations are one way Google ranks your website. In short, citations are references to your practice’s name, address and…

social media marketing for dentists

5 Social Media Marketing Ideas for Dentists

Dentists in solo and group practices know all too well that finding and retaining patients isn’t easy. Fortunately, social media marketing for dentists has the ability to help you with both of these challenges. Your social media strategy can do wonders in terms of building your dental brand. Social media is a chance to inform…

content marketing for dental practices

Content Marketing for Dental Practices

Content marketing for dental practices isn’t simply some buzzword that gets thrown around to sound impressive. Your content is an integral part of digital marketing strategies for dentists. In the wake of the pandemic, this is more true than ever.  As we consider the dynamics of content marketing for dental practices, we have to look…

dental practice marketing

How to Drive New Patients to Your Dental Practice with Digital Marketing

Let’s be clear about a few things. Traditional marketing was the past. Digital marketing is a huge part of the present. Digital marketing will dominate the future. It’s that simple. Therefore, it’s important to drive new patients to your dental practice with digital marketing. Think of digital marketing as the great equalizer. Solo dental practices,…

impact of coronavirus on dental practices

Impact of COVID-19 on Dental Practices

To dentists, there can’t be a greater danger to their livelihoods than a pandemic that prevents them from opening their offices and seeing patients. The impact of COVID-19 on dental practices has been profound… and deeply troubling. Where your office is located dictates how and when the impact of coronavirus has been felt. Those states…

dental practice social media

Dental Practice Social Media

The world is changing fast. Although dentists pride themselves by remaining on the leading edge of dental technology, there’s one technology where they lag behind other professions: social media. In fact, in many ways, dental practice social media is still in its infancy as a powerful tool for increasing patient retention and boosting production. Dentists…