The Case for Professional Web Development
September 16, 2009 by Marc
Filed under Uncategorized
I have heard this story a thousand times. Heck, I have even been a part of this story. What story you ask? Let me set the scenario for you:
Two business owners are having coffee. They have successful businesses that they are ready to expand on to the internet.
“Have you chosen a web developer yet?”
Generate Sales Leads Using Your Website
August 31, 2009 by Marc
Filed under Marketing Strategy, Uncategorized
Traditional business dictates that sales leads be generated through sales people. The most common roadblock we face at Dreamscape Marketing when explaining the power of a website to potential clients is the “traditional sales” argument. A popular belief amongst brick and mortar businesses is that a website is simply a sign post for customers to navigate to when they need an email address, phone number or office location. These businesses believe their sales will only come from where they have always originated, a sales force. What these businesses do not realize, and what may end up hurting them in the long run, is that the market for sales properly utilizing the internet is enormous for ANY business model.