Dreamscape Marketing strives to provide businesses with the Return-On-Investment focused marketing tools and campaigns they need to reach their full potential.  Even the most established businesses can improve upon their marketing applications, increase their market share, and boost brand image.  Adhering to a detailed marketing strategy and applying the right technology to support that strategy will result in success that is trackable, measurable, and repeatable.

Dreamscape Marketing believes that businesses of all sizes, stages, and backgrounds can benefit by adjusting their marketing applications to focus on ROI methodology to gain a greater market share and strengthen brand image.  A detailed, comprehensive business strategy combined with compelling graphic and web design and a strong web presence is the recipe for success in today’s business world. Get ready to change the way your business thinks about marketing.

We invite you to Awaken your Potential… with Dreamscape Marketing!

Recent research has shown that the first thirty seconds of a meeting with prospective clients is the best chance to sell them on your products and services. This priceless time is commonly known as your “elevator pitch” and can often make or break a business opportunity.

A prospective client has most likely heard many elevator pitches, and will not be receptive to yours unless it breaks the mold of monotony. Danny Wood, a Sales Expert based out of Northern New Jersey, recently discussed some interesting tactics to differentiate your sales approach from your competitors. He  recommends two useful strategies:

-    “Don’t tell prospects about your company and product services. Instead, share the stories of frustration your previous prospects asked you to solve before they became customers.”
-    “Stop telling them what you can do for them. Show them you understand their problems. People what to know how much you care before they care how much you know.”

Another important aspect of your elevator pitch is a hook question. A hook question offers prospects the chance to “bite” on your sales effort. A good example utilizes the strategies above. After discussing past client frustrations, ask “Have you ever had any difficulties similar to these?” A positive response will successfully bridge the customer’s needs to your business’ services and extend the relationship from sales pitch to follow up meeting.

Thirty seconds could mean sale or sorry. A focus on the prospects needs and problems can turn a pitch into a profit.