Commercial investment in Internet advertising has grown substantially each year for the past ten years. As of 2008, Internet advertising is estimated to represent a $21 billion market (The Interactive Advertising Bureau). Internet advertising can appear in different forms such as banner ads, rich media ads, search engine results pages, email marketing, and social network [...]
“60% of the time it works, every time.” -Anchorman For many, statistical justification are just useless quips that one hears almost everyday. 4 out of 5 dentists, 8 out of 10 mothers, 66.7% of voters. A quick statistic gives a little bit of a punch to any point that is being made, but for most [...]
Recent research has shown that the first thirty seconds of a meeting with prospective clients is the best chance to sell them on your products and services. This priceless time is commonly known as your “elevator pitch” and can often make or break a business opportunity. A prospective client has most likely heard many elevator [...]
