http://www.dreamscapemarketing.com Awaken Your Potential... Mon, 25 Jan 2010 21:46:05 +0000 http://backend.userland.com/rss092 en Back in instant messaging's heyday, I was always a bit perturbed when someone left an away message with a not-so-specific location.  "At the nail salon." Now, I'd love to join you for a pedi, but where to head? I'm from New York, where nail salons are about as common as ... http://www.dreamscapemarketing.com/uncategorized/geotagging-tweet-your-way-to-success.html I have heard this story a thousand times. Heck, I have even been a part of this story.  What story you ask? Let me set the scenario for you: Two business owners are having coffee. They have successful businesses that they are ready to expand on to the internet. "Have you chosen ... http://www.dreamscapemarketing.com/uncategorized/the-case-for-professional-web-development.html The old adage goes "don't keep all your eggs in one basket" however whoever said that never worked web consulting services. Any web business, regardless of size, usually has the following internet tools: web hosting email addresses website development customer ordering/inquiry forms website maintenance Now most small businesses do not have (nor need) a full IT ... http://www.dreamscapemarketing.com/uncategorized/keep-these-eggs-in-one-basket.html Traditional business dictates that sales leads be generated through sales people. The most common roadblock we face at Dreamscape Marketing when explaining the power of a website to potential clients is the "traditional sales" argument. A popular belief amongst brick and mortar businesses is that a website is simply a ... http://www.dreamscapemarketing.com/uncategorized/generate-sales-leads-using-your-website.html Recent research has shown that the first thirty seconds of a meeting with prospective clients is the best chance to sell them on your products and services. This priceless time is commonly known as your “elevator pitch” and can often make or break a business opportunity. A prospective client has most ... http://www.dreamscapemarketing.com/uncategorized/own-the-elevator.html Breaking a company’s recession with a strong marketing strategy As the recession continues to loom like a dark cloud that continuously ruins your family vacations, what can you do to improve your business forecast? Most companies, like my former, decided to cut costs. Cutting costs unfortunately almost always means cutting people, ... http://www.dreamscapemarketing.com/uncategorized/be-the-bull.html Last week a new competitor entered into the scene to take on Google for the title as world’s greatest search engine running (actually created by former Google employees). Cuil (pronounced “cool”) brings your standard query to the next level, by not only running a search for a particular text but ... http://www.dreamscapemarketing.com/uncategorized/welcome-to-dreamscape-marketing.html