So we have all heard this term at some point in our lives, but what does a SWOT Analysis really do for a business? SWOT–which stands for Strengths, Weaknesses, Opportunities, and Threats–is a way of understanding where your business stands in its market. It is extremely important to conduct a SWOT Analysis to understand where [...]
Flip on any TV show today, any movie, any Hulu clip while you’re trying to avoid work and you’ll see it: product placement. I sometimes laugh with how obvious they’re making it nowadays, but let’s face it—it works. I can’t tell you how many times I bought a product just because it was featured on [...]
Ah, the Super Bowl. An excuse to drink beer, make seven-layer dips, and let’s not forget, watch commercials. I guess the game is thrown in there somewhere too. According to a recent survey conducted by the New York Post, 51% of people watch the Super Bowl for the advertisements rather than for the actual game, [...]
